Elias Holdings
About Elias Holdings
Elias Holdings is a real estate investment company. There mission is to invest in homes that are owned by individuals in financial distress and can't afford the home, and also provide users with housing and relator related knowledge.
My Role
I was hired on as Web & Graphic Design Intern to design the website for this startup company. My tasks entailed the following:
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Design a seamless layout for navigation.
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Develop a good typography that reflects the brand.
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Have the website be visually appealing.
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Collaborating with CEO and Acquisitions Manager about important design decisions.
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Conducting Competitor Analysis and User Research to determine design decisions.
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Iterated through multiple designs to ensure seamless and excelled user experience and navigation.
Color Palette
#409172
#30735B
#AAF2D1
#000000
#FFFFFF
Logo Design
The original logo was just the name Elias Holdings but in New York Times font. The CEO wanted something that showed a sense of fanciness and sophistication. While I would've taken a lot more time to design logo I realized that the logo was staring right in front of me I decided to just use the "E" in the beginning of Elias Holdings.
Receive an Offer Page
The Receive an Offer Page users and potential sellers can send Elias Holdings information about their property, the form includes address, seller's full name, email, phone number, and any notes about the property that might be important.
Blogs Page
The Blogs page serves as a library for users who intend to learn more about the real estate world. The blogs page contains pages on DIY repairs, expenses of selling a home, interest rate predictions, and learning how realtors make money. The blogs page gets a new blog each week.
Other Graphics
While making the website was my main task, I was also entrusted to make some of digital art for the website to really rope in the user. Some of the graphics were images for FAQs and cover images for LinkedIn and Facebook
