Overview
Company Name: (CAFE) Community for the Advancement of Family Education
Industry: Education
Service: Social Media Campaign
Duration: 4 weeks
Deliverables: Social Media Design, Social Media Design Template, EPS Files
Tools: Adobe Illustrator and Adobe Photoshop
Mission
CAFE is a non-profit organization that advances family and community growth through education. We serve our culturally diverse community providing opportunities in leadership, civic and social engagement, literacy development, and academic advancement. CAFE's alliance with regional partners creates a unified community that seeks to empower all of its members.
Target Audience
Individuals who are already members of the organization.
My Role
CAFE was transitioning from different locations, my job was to design social media post to events that highlight the move. I stayed inline with the color schemes of the company, enhanced photos to be less blurry, and followed a direct timeline of when the posts were to be submitted and what they should tell the viewer.
Post Design
The background shadow is to make the squares and rectangles look like sticky notes so that post still aligns with the organization goal of education.
Bolding of certain content was to emphasize what require more attention from the user.
Posts/Stories
